Conscious Design for Cultural Impact
Branding and interactive experiences for mission-committed organizations and a more just and creative world.
For the past 2 years, Flyleaf Creative has been collaborating with MCC Theater to help position the organization for the opening of their new theater complex in Hell’s Kitchen, in January 2019. Major works consist of an extensive signage program, branding guidelines, inaugural season materials and outdoor advertising media campaign located near the new theater. Here is a sneak peek of work-in-progress that has been rolling out, more to come in 2019!
International Festival of Arts & Ideas
Strategic planning, branding and marketing
Since 2013, we’ve partnered with Arts & Ideas to design the entire visual experience of this genre defying arts festival. From strategic planning, brand strategy, marketing to large-scale signage and marketing collateral around New Haven, CT, we look forward to continuously innovating and elevating the festival experience.
PEN America Digital Archive
Over 50 years of literary cultural programming
The PEN America Digital Archive dates back to 1966, resonating with the voices of literary luminaries. Comprised of more than 1500 hours of audio and video recordings, the collection provides a unique historical perspective on the way Americans and American culture engaged, and at times disengaged, with the outside world during pivotal moments in history.